Art Direction

Chocolateness Motion Graphic

As an Art Director, I had the opportunity to collaborate with Chocolateness on several projects. One initiative was to create motion graphics videos to promote their product. I was responsible for interpreting the client's vision and developing creative concepts. I assembled a talented team to bring the project to fruition, including motion graphics by Rawan Pro, videography by Wadha AlHajeri, and voiceover by Abdullah AlMulla. The final product successfully met the client's objectives and elevated their branding efforts.

Client

Chocolateness

Role

Art Director

Deliverables

Motion Graphic, Video

The objective of this advertisement was to clearly and effectively announce a new product within a 15-second timeframe, with the goal of promoting it in a clear and noise-free manner.

Video


Chocolatenes – Snap AD

This video was created for a Snapchat advertisement, adhering to the 6-second time limit. To achieve variation, different versions of the video were produced. All version features motion graphics and a voiceover at the end.


Elements

Additional elements were created as part of this project, however, only two examples are being presented here.

Abdulla AlSinani